Targeted leaflet advertising that delivers
Don’t waste your precious marketing budgets. Leafletdrop’s precise campaign targeting tool enables you to identify the households most likely to respond to your leaflets. With online design tools and industry-leading print, you really can sit back and leave everything to us.
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Leaflet Distribution Services by Leafletdrop
Built by leading leaflet advertising experts, Leafletdrop gives you all the tools you need for a successful print marketing campaign. Leafletdrop has distributed 350 million leaflets, helping over 1,500 businesses with effective leaflet campaigns.
Precise Campaign Targeting
We have made geo-demographic targeting easy. With Leafletdrop’s smart leaflet targeting tool, you can reach and target almost 30 million homes in the UK — that's nearly every home in the country!
Print & distribution service
Book your entire campaign online including high quality print and reliable distribution then leave everything else to us. We will organise the printing, logistics and Royal Mail handover meaning you can sit back, relax and wait for great results.
Distribution only service
Already have a printer or your items printed? No problem! Our leaflet distributions are carried out by the Royal Mail, meaning you have the confidence of a 1st class delivery service plus the added value of your leaflets dropping alongside a household's usual post.
Bespoke design services
We also provide bespoke design services, working with professional designers who are experts at creating the best leaflet for you. If you would like us to design your leaflet, please click the following link and complete the form. We will then be in contact with you shortly. Alternatively, you can use our free online design tool to create your own leaflets from a range of best-practice templates.
Note: Registered users get access to our free design online tool.
Eye-opening stats on letterbox advertising
They live in the
home for 6.9 days
2x as attention efficient as TV & Display ads
79% of consumers keep, share, or glance at flyers they receive.
Proportion of leaflets driving web visits is growing 50% YoY
Benefits of using Leafletdrop
1. Targeted advertising
With Leafletdrop, you can precisely target specific postcodes, reaching nearly every UK home and connecting with your audience more effectively than
digital marketing can.
2. Tailored solutions
No matter your business's shape or size, we provide tailored leaflet advertising solutions based on your specific
campaign goals.
3. Cost-effective
By reaching the right audience at the right time, you minimise ad waste and ensure your leaflets are delivered to people genuinely interested in your products or services.
4. Strategic planning
Along with our leaflet campaign targeting tool, our expert Leafleteers can help you plan your bespoke campaign, distributed by the Royal Mail.
5. First-class customer service
At Leafletdrop, we pride ourselves on our 98% customer satisfaction rate, which has earned us several recognitions, including awards from the DMA and the Institute of Promotional Marketing.
What our customers have to say
“Our test campaign was a great success. Using Whistl’s Leafletdrop booking tool allowed us to create a campaign in a matter of minutes including audience targeting, leaflet printing and distribution dates saving us valuable business time.”
"Using Leafletdrop has not only been beneficial to us but also to our client and hopefully many more to come. We save time and money by creating our own campaigns online and leave everything else to the Leafletdrop team"
.png?width=349&height=500&name=sammy%20(3).png "10% off for new customers")
10% off for new customers with code NEW10
Get a 10% discount on distribution costs if you have not booked with Leafletdrop or our distribution partners within the
last 18 months.
Some more success stories
Frequently Asked Questions
How long does it take for my leaflets to reach my target audience?
When scheduling your distribution, you will need to pick a date three weeks in advance to allow for Royal Mail to plan in the distribution. Your leaflets will then be delivered over a two week period from your chosen start week subject to availability. If there are any problems with availability, we will be in touch to select alternative dates.
Who delivers my leaflets to my target households?
Leafletdrop uses Royal Mail distribution which covers all 30 million UK households. This network is ideal for 100% coverage of your chosen areas to ensure maximum reach and is delivered alongside the householder’s addressed mail. On occasion, when Royal Mail are not available on your chosen distribution dates, we will use Whistl Home Network or contact you to arrange another suitable date.
How many households can I target in a single campaign?
The sky's the limit! Book as little or as much as you like. Our only minimum rule is that you must book at least one postcode sector.
How do I select the right households to target?
Leafletdrop gives you access to a total of over 30 million households in the UK. You can target postcodes around your business either by selecting a geographical radius or drive-time for distribution, and by identifying relevant households based on your target audience.
What style and size can my leaflets be?
Your leaflets can be any style you like! You should consider that they cannot exceed 34.9 grams in weight, they must be under 5mm in depth and can't be over A4 (210 x 297 mm) format. However, we recommend your leaflets do not exceed 33 grams to allow for any excess moisture that may have built up before being weighed. If the item comes in larger than the above then you may be subject to overweight charges.
How do I book a campaign on Leafletdrop?
To book a campaign on Leafletdrop, check out our quick 3-minute video for a step-by-step guide.
How easy is it to book design with you?
We want to remove that design headache for you so we have made the process as smooth as possible. Just complete the briefing form and we will be in touch. Once a cost has been provided to you and you are happy to proceed, we will send a contract to you for signing. Once signed our designers will get busy in their design hubs creating a corker just for you!
Why would I add multiple areas to one booking?
Well that’s really depends on the type of campaign you are creating! You may want to assign different week commencing dates to different areas or you may want to assign different artwork (known as a version) to the different areas scheduled. Or, you may just have two different areas you wish to distribute to on the map. For example, Edinburgh and Exeter.
Do you provide a print service?
Yes. We work with market leading print providers who offer professional printing for all sizes and weight formats available from Leafletdrop.
What if I’m not happy with my order?
If you have a query or complaint, please get in touch within 40 days of your distribution starting, quoting your order reference number (which can be found on your order confirmation email or retrieved from your ‘campaign’ summary page). We will endeavour to resolve any complaint within 14 days and keep you informed during the resolution process.
Do you need help figuring out where to start or want to discuss the costs of your leaflet distribution campaign?
Contact us today!
Tel: 01628 816611
E-mail: leafletdrop@whistl.co.uk